
Flavoursome festive fun
From fruity RTDs to premium beers, a strong alcohol line-up means everyone can celebrate this special time of year in style.
By Sarah Britton
If there’s one time of year when even the most uptight folk let their hair down, it’s Christmas. And what better way to celebrate than with a fruity RTD, offering consumers a full spectrum of fun flavours in the convenience of a can.
Over the Christmas period last year, RTDs in GB Convenience grew significantly, up +20% in value sales, adding an extra £8m...
By Sarah Britton
If there’s one time of year when even the most uptight folk let their hair down, it’s Christmas. And what better way to celebrate than with a fruity RTD, offering consumers a full spectrum of fun flavours in the convenience of a can.
Over the Christmas period last year, RTDs in GB Convenience grew significantly, up +20% in value sales, adding an extra £8m...